Summer Lei Line Up

Get ready to escape to paradise!

This social-first content series is a visually captivating, short-form show designed for maximum engagement and sharing across platforms. It invites you to experience "A Day in the Life" of the Pure Mana Ohana.

Immerse yourself in the beauty of Hawaii, discover moments of mindfulness, and join us behind the scenes at exclusive photoshoots on breathtaking beaches where you'll discover how to achieve that radiant island glow. Explore their "Get Ready With Me" routines and unlock exclusive beauty and local "Huna" secrets as they navigate an idyllic summer in paradise. Experience the magic of island living through their eyes!

Weekly Content

Promo Kickoff: June 20

soft launch + promo week

12-Week Campaign Run

June 27 to September 19

Launching new themes every Thursday

Each week starts Thursday and runs through Wednesday